Spring 2023 Buffalo Business 9
O
pen up a web browser, visit Google and enter your name and the city where
you live.
What you'll find are hundreds of results, likely with your address, the
size of your property, value of your home and more.
This sensitive personal data is all public record — legally shared and
nearly impossible to scrub from the web, according to Kevin Cleary, clinical assistant
professor of management science and systems.
"The average person has lost complete control over where this information comes
from and how it flows," he says. "I've written to my congressman, even going so far as to
look up all his personal information online and include that in my message — intention-
ally being provocative about it — and all I got back was a form letter. I don't think he even
understood the problem."
PRIVACY IN A WORLD
OF
INFORMATION
DO NOT TRACK
INFORMATION
DATA
BY KEVIN MANNE
The average person has
lost complete control over
where this information comes
from and how it flows ...
The ecosystem where our
data exists is really violated.
KEVIN CLEARY
Clinical Assistant Professor
Management Science and Systems
"
"